The Results

Coleman Equipment Leverages Paid Media to Maximize Equipment Sales

To maximize equipment sales, Coleman Equipment engaged emfluence to deploy targeted ads within a geographic area that ultimately increased their equipment revenue by 7% year over year.

Proven Winners 2020 Green Monday Shopping Campaign

Leveraging email, sitewide notifications, shopping cart upsell messaging and gamification, emfluence drove non-seasonal revenue and traffic, and increased the average order value during Proven Winners' Green Monday shopping campaign.

Nazdar SourceOne’s 2020 Shopping and Search Campaigns

By targeting high order values, emfluence increased Nazdar SourceOne's revenue by 29% despite a decrease in advertising budget.

Tnemec Tank of the Year Voting Microsite

Tnemec's annual Tank of the Year contest started as a way to recognize and honor loyal customers. But by leveraging an emfluence-built microsite and the emfluence Marketing Platform, Tnemec was able to transform the contest into a multi-channel lead generation and engagement opportunity.

Nazdar SourceOne Shopping Campaign

With a large product SKU, Nazdar SourceOne engaged emfluence to utilize Google Shopping Ads and SEO tactics that ultimately drove a 521% return on ad spend.

Centriq Training’s Local Service Search Intent Campaign

Leveraging local service search intent targeting tactics, Centriq Training saw a 140% increase in new IT career program form submissions from organic search alone.

Pacejet SEO and Lead Generation

Using keyword analysis and technical SEO, emfluence increased Pacejet's organic traffic and form submissions.

The Roasterie Holiday Email Campaign

The Roasterie partnered with emfluence to launch a 13-part holiday email campaign that saw a 24.4% increase in online sales over the previous year.

YRC Freight Advantage Lead Nurture Campaign

Leveraging email to drive new account creations for their online quoting tool, YRC Freight and emfluence increased new account creation by 14.7%.

Pacejet Doubles Paid Media Conversions

Leveraging campaigns across multiple paid media channels, emfluence doubled paid media conversions for Pacejet, a Division of 3Gtms, without increase paid media spend.

Proven Winners eCommerce Development Campaign

In 2018, Proven Winners and emfluence undertook a comprehensive review to improve the overall customer experience on their site that saw a 66% increase in ecommerce revenue.

YRC Worldwide Logistics Intelligence Brief Email

Using a custom solution that integrated YRC Worldwide's website CMS and the emfluence Marketing Platform API for email distribution, the YRCW team was able to create a system that allowed content managers to click a button and automatically create and schedule emails based on new articles shared to the website.

Concorde Career Colleges Alumni Email Series

Concorde Career Colleges teamed up with emfluence to create a four-part email nurture designed to engage recent Concorde Alumni in their first year post graduation.

Uinta Brewing Company Lime Pilsner Awareness Campaign

Uinta Brewing Company teamed up with emfluence to leverage social media ads as a part of their Lime Pilsner launch and to use the data from those social media ads to better define a target audience for the new pilsner.

Tension Envelope’s Organic Search Visibility and Performance

By implementing on-page and technical SEO updates, emfluence increased Tension Envelope's organic search traffic by 678% year over year.

Athlete Network SEO Campaign

By partnering with emfluence to improve organic website traffic, Athlete Network saw a 75.1% increase in athletes registering for their website content.

ScriptPro JFPS Conference Sponsored InMail Promotion

Tradeshows and conferences are a key component of ScriptPro’s ongoing lead acquisition strategy, which means that generating foot traffic to their booths is a primary goal for the many conferences they attend. Using Sponsored InMail, emfluence contributed to a 41% increase year-over-year in the number of badges scanned at the JFPS Conference.

Houlihan’s Restaurants – Inspiralized Menu Launch

Houlihan's Restaurants partnered with emfluence to execute a multi-channel digital awareness campaign as the brand launched its first ever Specialty Menu to 94 locations nationwide.

NazDar SourceOne B2B Integrated Marketing

Nazdar is a world-leading supplier of screen and digital printing equipment, inks, and supplies. They offer best-in-class technology, quality products, and expert support to the graphic, textile, and industrial markets.

The Roasterie Cyber Monday 2018 Campaign

For the 2018 holiday shopping season, The Roasterie wanted to beat their 2017 successes. Leveraging slightly modified email creative developed by emfluence in 2017 and strategy suggestions from the emfluence account management team, The Roasterie saw a 36% year-over-year increase in the number of holiday season orders.

Concorde Career Colleges New Student Series

With a bulk of early funnel leads coming in from a range of sources, Concorde Career Colleges leveraged the emfluence team to build an email series designed to convert leads into new students.

Proven Winners Hits a Billion Impressions for Growing Season

Leveraging emfluence for paid search and social media, Proven Winners beat their goal to reach one billion consumer impressions during the 2018 growing season.

Bushnell Launch Pro Email Campaign

Bushnell Golf has been an industry leader in high-performance sports optics for over 65 years, having launched multiple innovative products that enhance the enjoyment of outdoor pursuits and consistently won design and performance awards. Their mission is to provide high quality, reliable, and affordable sports optics products to sports professionals and enthusiasts of all levels.

They are well known for developing the first combination laser/GPS device with the Hybrid and later launching the revolutionary Pro X2 which features Slope-Switch Technology, Dual Display Technology, PinSeeker with JOLT Technology, and 2nd Gen E.S.P. (Extreme. Speed. Precision). This innovative product is the world’s most technologically advanced laser rangefinder. Products like this coupled with Bushnell Golf’s dedication to innovation has made the company the #1 Rangefinder in Golf.

Coleman Equipment Website Relaunch

Coleman Equipment had a website with strong SEO value, but its design and user experience had not been updated in more than 10 years. By working with emfluence on a new site, Coleman Equipment increased online sales, improved site management, and created a better brand experience for customers.

Tension Corporation Organic Search

Battling for market share with established brands and new entrants, Tension Envelope tapped emfluence to help it maintain brand visibility and attract new customers through prominence in search results.

Joe’s Kansas City Bar-B-Que – Send Joe’s

In January 2016, the time came for Joe’s Kansas City to launch a new business initiative that enables their loyal base of BBQ fanatics from all over the US to enjoy the genuine taste of Kansas City. emfluence joined the Joe’s Kansas City Bar-B-Que team with the task of launching the brand into a new vertical of direct-to-consumer shipping, Send Joe's KC.

Boulevard Brewing Co. – Boulevardia 2016 Social Media

Boulevard Brewing Company engaged emfluence to promote Boulevardia 2016 ticket sales through an integrated social media campaign to help gain awareness of the three-day Festival to target audiences of craft beer, concert and festival enthusiasts.

Essense of Australia SEO Strategy

Through link building, semantic keyword targeting, international expansion, and significant page speed improvements, emfluence assisted Essense of Australia in improving organic traffic goal conversions.

YRC Accelerated Freight Service Launch

YRC Freight launched a new, accelerated freight delivery service nationally and promoted it through targeted paid search advertising.

ArcaMax Publishing

ArcaMax Publishing is a leading provider of family-friendly and fun content on the Internet. It also operates BookDaily.com, which allows users to read the first chapters of thousands of books for free. emfluence used paid search marketing to attract burgeoning authors to BookDaily.com, creating compelling ad copy that helped the website break through the clutter in a crowded category.

Nazdar SourceOne Increases Web Conversions

emfluence helped Nazdar Source One optimize their eCommerce site for organic search while implementing a dynamic paid search campaign to strategically match products with hard-to-reach customers.

Centriq Training SEO Strategy

Through keyword targeting, content creation, and technical improvements, emfluence assisted Centriq in improving organic search traffic goal conversions by 71.42% and organic search traffic by 54.35%.

MarksNelson Organic Search and Conversion

For any business, the competitive edge is the employees’ expertise. MarksNelson CPA knew that they needed to position their outstanding CPAs as the leading experts. They partnered with emfluence to deliver a SEO plan that would do just that.

Boulevard Brewing Co. – Repermission Campaign

Boulevard Brewing Co. works with emfleunce to relaunch their email marketing strategy by asking their email subscribers to stick around for another pint.