Leveraging email effectively can be a game-changer for any industry, manufacturing included. From enhancing customer relationships to driving sales and brand awareness, email marketing is…
The Proven Winners brand is as easy to spot as a pot of geraniums, and just as showy. Available from nearly every garden center in the U.S. and Canada, Proven Winners is the leading provider of high-quality flowering plants in North America. Their reputation is built on introducing the best quality, most unique, highest performing plants to market. Their ability to deliver a product that is unsurpassed in its performance, growth habit, disease resistance, and flowering potential makes the Proven Winners brand much loved in the nationwide garden community.
Since 1999, Proven Winners has partnered with emfluence on their website and digital marketing strategy. Although most plants are sold through distributors, Proven Winners also leverages a combination of ecommerce, content strategy, web development, and email marketing to sell plants online. In 2018, Proven Winners and emfluence undertook a comprehensive review to improve the overall customer experience on their ecommerce site. Using extensive research and action items to improve search (from a catalog of thousands of plant varieties) and the purchase process, Proven Winners set a goal of increasing ecommerce sales on the provenwinners.com site.
Leveraging email effectively can be a game-changer for any industry, manufacturing included. From enhancing customer relationships to driving sales and brand awareness, email marketing is…
In the fast-paced world of marketing, leveraging analytics has become not just a competitive advantage but a necessity. Industries of all sorts are turning to…
In the world of digital marketing where every click counts, industries are turning to a variety of tactics to reach their audience at the right…