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Boulevardia Social Campaign

A KC icon, Boulevard Brewery has been a long-time client of emfluence. Their annual craft festival, Boulevardia, draws thousands of beer-lovers to the historic West Bottoms each year in June. When they wanted a partner to help drive ticket sales on social channels, they turned to emfluence.

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How to Get an Agency Internship

Ah, summer. College has wrapped up for the year and agencies are offering their internship programs to those looking to get their foot in the door and gain some real-world marketing experience.   At emfluence, we place a high value on the interns who come to work for us. Agency interns aren’t just coffee getters and copy makers. They get a chance to see the inner workings of an agency that prepares them for careers in a way that a classroom simply can’t.   Just because you got a college […]

What InspiroBot Means for the Future of Content Marketing

Meet InspiroBot, the internet’s first artificial intelligence bot solely dedicated to generating unlimited inspirational quotes.   The results are an intriguing mix of terrifying, hilarious, and sometimes just a little too close to accurate. But here’s the thing: if you print out your InspiroBot creations and hang them around your office (like we did), no one is going to mistake InspiroBot’s quotes with actual inspirational quotes. The sentences are a little off. The inspiration is a little frightening. Something about them just isn’t…human.   InspiroBot is nonetheless a harbinger of […]

The Technical Side of Adblocking

Following on from Alan’s great blog post about advertising blockers, I wanted to share a bit of information about the technical side of adblocking to help the techies in marketers’ offices understand how it works, what you need to know if you’re employing trackers, and how vendors might be impacted. So I took a quick dive into Webkit’s Intelligent Tracking Prevention (ITP) initiative from a technologist’s perspective.   Alan’s post focused a lot on the adblocking aspect of this and how it’s driven by consumers. I’m going to focus more on the […]

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