The digital landscape for how you market your business and connect with customers at a local level is extremely important. As more local businesses create…
Houlihan's was releasing their first ever 'Special Menu' nationally to 94 locations. "INSPIRALIZED" was a low-carb, low-calorie menu was designed to attract guests seeking healthier dining options. The brand engaged online food blogger and influencer, Ali Maffucci, to help create "inspiralized" menu items that would appeal to healthy lifestyle audiences that may not have considered the restaurant as a dining option previously. With goals to both increase awareness of the new menu and driving visits with new guests, Houlihan's partnered with emfluence to launch a multi-channel strategy that included Paid Search, Search Optimization, and Social Media.
The digital landscape for how you market your business and connect with customers at a local level is extremely important. As more local businesses create…
First impressions are everything. That first point of contact is your chance as a brand to really shine and impress current and/or future customers. That’s…
The desire to merge Facebook business pages stems from a variety of reasons. Perhaps, you want to consolidate separate location pages into a main page….