If you’re driving traffic to your website via paid search, email marketing, or by investing in content marketing and SEO, and it’s not converting and…
If you’re driving traffic to your website via paid search, email marketing, or by investing in content marketing and SEO, and it’s not converting and…
It doesn’t matter how much money you spend on online marketing; if your website offers visitors a poor user experience, you’ll struggle to see a…
If there’s one goal that businesses aim for when it comes to marketing, it is to create content, campaigns, and webpages that capture the attention…
Many of us have some sort of understanding when it comes to ADA compliance in the real world. Entrances equipped with ramps, sidewalks or loading…
The phrase “above the fold” originates from newspapers. It refers to all content literally above the folded line on the front page. It’s the most…
After you decide a WordPress Multisite is the right strategic move for your website, how do you create one? If you Google “How to create…
What is a WordPress Multisite and What are the Pros and Cons of Creating One? WordPress is one of the most popular and well known…
The core component of running a successful website in this day and age can be succinctly summarized in one word: content. This should come as…
Making some big changes to your website? Change is good! But if you aren’t careful with site migration, it could be disastrous for your SEO…
View Posts Take a trip to a local business and you’re likely to see wheelchair ramps, Braille buttons, automatic doors, and other ease-of-access modifications designed…
If you’re a web development agency like us, hosting a growing number of clients in the cloud, you may sometimes feel like this guy with…
Customer acquisition is only a small piece of your audience’s marketing journey. Oftentimes, marketing efforts are successful in bringing customers onto a website, but your…
A key part of any brand is consistency. We regularly work with brands to help ensure their voice, image, and communication mediums are reliable. The…
Are you an all day every day user of the Amazon Web Services (AWS) management console? Do you represent a number of clients, each with…
You got your customer to your site, helped them find what they were looking for, and now they’re ready to order. Nice work! While it…
We’re all about improvement here at emfluence. Anything we can track, improve, and celebrate gets us a little giddy. Things we can track, but cannot…
Chances are that you’ve heard of Conversion Rate Optimization (CRO), but what is it and why do you need it? Conversion rate optimization is the…
Gone are the days of trying to wow your website visitors with over-the-top visuals that look nothing like anything their eyes have seen before. The…
Costs to develop a website increase as the project nears completion, because once website developers get involved, costs go up fast. Planning and research during the discovery phase is invaluable to launching or relaunching a website on time and under budget.
Responsive web design was a popular topic in many sessions. One in particular I attended “What You See Is What You Spec’d” touched on not just the importance of a flexible web design but the how-to. Here are my five takeaways from the session.
One thing we hear often at emfluence is how unavailable digital marketing education seems to be. Sure, you can take another 1-hour webinar on LinkedIn, but where can you find a seminar on strategizing and intgetrating every aspect of your digital marketing?
The answer is in Kansas City, November 9th.
Announcing emfl-U: Digital Bootcamp
In the spirit of giving this season, we thought we’d share a few bonus How-To Holiday tips: