You’ve put together a solid review strategy to improve local SEO and build your online reputation, and now you’re seeing a few subpar reviews come in – don’t panic. A few negative reviews are inevitable. According to research from TrustPilot, venting frustrations is among the top motivations for writing online reviews. People want to share a notably good or bad experience to feel empowered or help others make a better buying decision. Instead of feeling disappointment or frustration when a negative review comes in, try to see value in […]
In today’s retail industry, success hinges on developing and implementing digital strategies that fuel sustainable growth. Our award-winning strategists and production team partner with your brand to achieve new customer acquisition and build long-term customer advocacy. We build beautiful, mobile-responsive websites in robust ecommerce platforms. Social media, email, organic and paid search are the channels we use to drive traffic to our sites. Our expertise in ecommerce conversion moves that traffic into the purchase funnel. It’s what we do.
emfluence has a long history of working with retailers in a of myriad industries to increase their marketing ROI and generate customer loyalty. In essence, we help you turn prospective shoppers into brand advocates.
Digital Marketing for Retail and Ecommerce
We’ve been marketing ecommerce websites since ecommerce became a thing (cue the dial tone). Whether you’re looking for a way to take your brick-and-mortar presence into online sales or searching for an agency that can help you take your existing ecommerce site to the next level of awesome, we can help you with:
Increasing Online Sales
Optimizing Your Marketing for Mobile
What We Recommend
Email and Marketing Automation
User Generated Content and Social Proof
Search and Paid Media
Website Design and Development
Articles about Retail & eCommerce
Featuring an average open rate that can be eight times higher and an audience that requires a broad opt-in policy, it’s no wonder that transactional emails have sparked your curiosity. You’re probably here because you’re looking for transactional email best practices—the rules on what you can—and can’t—do in a transactional email, and you’ve come to the right place. Let’s dig in: What Is a Transactional Email? Let’s start with the groundwork. If you haven’t read Dave Cacioppo’s post on The Art of the Transactional Email yet, click on […]
The digital landscape for how you market your business and connect with customers at a local level is extremely important. As more local businesses create a stronger presence leveraging local search, reviews, and social media connections, it can become a more challenging task for businesses with multiple locations to manage. In order to compete with smaller businesses in all of your locations, you will need to create a concentrated and efficient local social media strategy. Why is Localized Social Marketing So Important for Multi-Location Brands? In their latest […]