That’s right, you read the title of this… it’s time to start planning for Black Friday and Cyber Monday (referred to as BF/CM in this blog). Believe it or not, we have indeed reached that point of the year where BF/CM marketing campaign plans should be getting finalized. However, if you haven’t started on your strategy or don’t know where to start, you’ve come to the right place. Here is a guide on what you should be thinking about in order to get you setup for success this 2019 BF/CM […]
In today’s retail industry, success hinges on developing and implementing digital strategies that fuel sustainable growth. Our award-winning strategists and production team partner with your brand to achieve new customer acquisition and build long-term customer advocacy. We build beautiful, mobile-responsive websites in robust ecommerce platforms. Social media, email, organic and paid search are the channels we use to drive traffic to our sites. Our expertise in ecommerce conversion moves that traffic into the purchase funnel. It’s what we do.
emfluence has a long history of working with retailers in a of myriad industries to increase their marketing ROI and generate customer loyalty. In essence, we help you turn prospective shoppers into brand advocates.
Digital Marketing for Retail and Ecommerce
We’ve been marketing ecommerce websites since ecommerce became a thing (cue the dial tone). Whether you’re looking for a way to take your brick-and-mortar presence into online sales or searching for an agency that can help you take your existing ecommerce site to the next level of awesome, we can help you with:
Increasing Online Sales
Optimizing Your Marketing for Mobile
What We Recommend
Email and Marketing Automation
User Generated Content and Social Proof
Search and Paid Media
Website Design and Development
Articles about Retail & eCommerce
Move over, B2C. Ecommerce isn’t just for you anymore. B2B ecommerce sales through online marketplaces and websites are on the rise, growing 11% in the last year, and surpassing $1 trillion in sales. Not only is it important for business-to-consumer brands to have an ecommerce function to keep up with the demand these days, but with 74% of buyers doing research online before making a purchase, it’s becoming increasingly more important for business-to-business brands to follow suit. In this digital age, everyone wants the convenience of popping onto a website, […]
You’ve put together a solid review strategy to improve local SEO and build your online reputation, and now you’re seeing a few subpar reviews come in – don’t panic. A few negative reviews are inevitable. According to research from TrustPilot, venting frustrations is among the top motivations for writing online reviews. People want to share a notably good or bad experience to feel empowered or help others make a better buying decision. Instead of feeling disappointment or frustration when a negative review comes in, try to see value in […]