choosing the right keywords for website optimization

choosing the right keywords for website optimization

Imagine if your website had more than one doorway, i.e. the home page. What if you could roll out a welcome mat at each page of your site, making it possible for Joe Searcher to come in via the page that is most interesting to him?

Optimize your page well, friends, and it’s possible. So, how do you pick which keywords to target with Search Engine Optimization? How many terms can you optimize a single page or section for?

Sign up for emsights, the emfluence monthly newsletter, to receive tips and tricks right in your inbox. Visit http://dev.emfluence.com

what happens when you ask permission

So, you just finished up a rockstar online promotion and gathered thousands of potential prospects… but you didn’t ask them to opt-in to your emails (shame, shame). Or you have an existing transactional email relationship with a certain group of contacts, but they don’t receive your promo emails yet. What’s next?

emfluence takes home AMBITS, honor

emfluence takes home AMBITS, honor

emfluence and our client, Indigo Wild took home not one, but two AMBIT Awards this year and our Marketing Manager, Jessica Best, was named Kansas City’s Young Direct Marketer of the Year.

behind the scenes: emfluence pics on Flickr

We’ve added some long overdue pictures to our Flickr account: Ones & Zeros (aka the biggest bash of 2008) through Marketing Sherpa’s Email Summit in Miami last month with a speckling of around-the-office fun.

new, improved & shiny

emfluence enters the WordPress blogging world! Check back for posts to this new (and improved) blog later this week. In the meantime, you can always visit our website: dev.emfluence.com