The Email Strategy Process
It’s no secret that email marketing is integral to any marketing plan, but getting your email strategy to produce returns is not so simple.
To really get the most out of an email marketing strategy, you have to consider:
- Content personalization
- List segmentation
- A/B testing
- Tracking variables
- SPAM filters
- Managing bounces and unsubscribes
- GDPR, CAN-SPAM, CASL compliance
- And more!
By staying up to date with the latest email marketing trends and best practices, we help our clients overcome the pitfalls associated with email marketing.
The emfluence Style
At emfluence, we love everything email and we have decades of experience to prove it. We love getting our clients’ emails into the inbox, we love seeing the ROI for every email campaign, and we love helping clients track, measure, and improve their way to an email strategy that produces results. Plus, no matter who you’re targeting, we’ve worked with clients in nearly every business category, including ecommerce and retail, higher education, financial services, travel and tourism, and more.
Marketing Automation Consultation
In the market for a new platform? We love automation so much that we built a marketing automation machine ourselves- made by marketers, for marketers. Check out our emfluence Marketing Platform! .