In many ways, healthcare marketing is just like promoting any other topic on the internet. When people have a problem, they look for a solution….
Healthcare Marketing
Why HIPAA Compliance is Important Across All Digital Marketing Channels
As more of everything we do is conducted online, digital privacy should be something that everyone takes more seriously. This is because we know that…
A Guide to HIPAA for Email Marketers
Marketing departments within healthcare organizations face a unique challenge: balancing the need for personalized communication without running afoul of HIPAA guidelines. Often, the challenge isn’t…