The Search Marketing Expo in New York City (SMX – East) has invited emfluence VP of Digital Strategy, Todd Sandoval, to speak on a panel about Mobile Search Advertising in October.

choosing the right keywords for website optimization
Imagine if your website had more than one doorway, i.e. the home page. What if you could roll out a welcome mat at each page of your site, making it possible for Joe Searcher to come in via the page that is most interesting to him?
Optimize your page well, friends, and it’s possible. So, how do you pick which keywords to target with Search Engine Optimization? How many terms can you optimize a single page or section for?
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