SEO, PPC and Paid Media Topics

  • Choosing the Right Social Advertising Platform
  • Programmatic Advertising 101
  • Building a Content Strategy with Authenticity
  • SEO Current Trends
  • Technical SEO
  • How SEO Can Boost Your Marketing Automation Efforts
  • Integrating SEO, Paid Media and Email for eCommerce Success
Evan Yule

Speakers That Cover Search Marketing

Director of SEO and Content
Evan Yule, Director of SEO and Content, is responsible for leading the emfluence Search Team, consisting of SEO and content production. This includes developing holistic strategies and continually monitoring and recommending new strategies to help achieve client KPIs. He has over 10 years of digital marketing experience working with clients ranging from local businesses to major pharmaceutical brands. Evan is one of emfluence And Then Some Conference’s highest-rated speakers, year after year.

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Director of Paid Media and Analytics
Erik Dahlstrom, Paid Media Strategist, is responsible for placing & optimsing digital paid media campaigns for clients. This includes Paid Search on Google & Bing, Google Display Network, Paid Social on Facebook, Twitter, & LinkedIn, and just about anywhere else you can buy ad placement on the internet. He’s been in Digital Media for 13 years working in a number of verticals. Erik has spoken at the emfluence And Then Some Conference, for KCDMA’s local programming events, for the Social Media Club of Kansas City, SEMPO Kansas City, and for the CRMUG and Channel Marketing Alliance.

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